Creator Crew #38: 💵 Creator Funds 101

June 6, 2021

Party people, I've got some big news coming your way in the next few weeks. In the meantime, keep being great.

Recap: The top clicks in the last send were Li Jin's brief take on the future of the creator economy, how to dominate YouTube, and the need for universal basic distribution.

Callout: Don't forget to subscribe to Creator Crew TV for all things related to the creator economy.

Today's Highlights:

  • The Cabin DAO // Creator Cabins
  • Where Influencers are generating their income
  • Instagram is working on a creator fund
  • bonus: a running list of all creator funds

Creator Coin Watch

Top Weekly Bitclout Creators

1. elonmusk ~$52,360.57

2. naval ~$44,051.66

3. chamath ~$29,237.77

4. Da5id ~$28,753.44

5. craig ~$27,799.88

6. WhaleSharkdotPro ~$26,492.36

7. arianagrande ~$20,997.23

8. balajis ~$22,517.73

9. dharmann ~$19,117.89

10. jakeudell ~$18,426.61







*BitClout data is taken prior to every newsletter send.
Current BitClout Coin price = $166.99 per coin. Up from $154.73 per coin.

Top Weekly Rally Creators

1. PTM Coin ~$53.72

2. KSK Honda Chain ~$32.79

3. Gen.G Strike Coin ~$32.26

4. Kevin Chou Coin ~$31.70

5. Allie Coin ~$30.86

6. QuestCrypto ~$22.92

7. TILT Coin ~$10.81

8. Skot Coin ~$10.90

9. ART Coin ~$9.45

10. PLAY  Coin ~$8.97







*Rally Coin data is taken every prior to newsletter send. Current RLY Coin price = $0.55. Down from $1.027 per coin.

Talking Creators

The Cabin DAO // Creator Cabins

The creator economy is going through a transition phase where single-player creators are opting into multi-player games. Similar to Packy M's instant classic, "The Great Online Game", the future of the internet will reward players that opt into multiplayer games. Early iterations of the multiplayer game can be seen with Cabin DAO (decentralize autonomous organization).

Influencers Income

While NFTs and DAOs are all the rage on Twitter, we're still years away from these concepts getting picked up by creators. In a survey of over 2,000 creators, most creators are still generating a majority of their revenue from brand deals.

More On Creators

  • While the pandemic helped propel creators into the spotlight, the constant need to create 24/7 365 is causing burnout.
  • How to become TikTok famous from cool kid media company Kyra.  
  • Meet the food stars of TikTok.

Talking Social & Platforms

Instagram Is Eyeing New Creator Tools, An NFT Marketplace & Creator Fund

Like a pair of divorced parents fighting for custody, social platforms are at war doing everything they can to win creators attention. The current playbook is to throw money at creators in the form of large creator funds. Instagram is the latest platform to hint at creator fund.

Editors note:here's a running list of every creator fund (by Matt Zuvella)

More On Platforms

  • Wondr Gaming is acquiring influencer marketing agency Hot Dog Media.
  • Editors note: talent acquisitions/acquihires will become commonplace as brands compete for creators in their target market and those with large followings. Read The Builders Guide To The Creator Economy for reference.
  • SiriusXM is launching TikTok Radio, a station dedicated to TikTok trending songs.

Gems

  • Money printer: Amazon ad revenue is now twice as big as Snapchat, Twitter, Roku, and Pinterest combined. I'm sure that helped in the $9 Billion MGM deal.
  • Project X (but in Cali): Adrians Kickback, aka the party that went viral and resulted in thousands of teens raging Huntington Beach California.
  • Apple does what: Apple makes more money than the entire music industry from the app store alone.
  • Download complete: Packy doesn't miss. This time he gives a download on all things Ethereum.

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